Press coverage:
Western Mail
Daily Post
Shropshire Star
County Times
Brecon & Radnor Express
Abergavenny Chronicle
Cambrian News
Mid Wales Journal
Daily Post
Carmarthen Journal
Smallholder Magazine
Smallholding Magazine
Green Building Magazine
Clean Slate
Ticket offer:
Ticket offers will be run in a number of news media during May.
Trade and lifestyle press:
Herefordshire Life
Gloucestershire Life
Shropshire Life
Wye Valley Life
Shropshire Life
Country & Border Life
Promotional Campaign
Targeted at Wales and the Borders, national and local press with range of stories in the 3 months running up to the Greener Homes and Building event including key stories such as the BREEAM Wales awards and Dick Strawbridge MBE`s involvement with the event.
TV coverage targeted for news and features on the event
Direct mail campaign has been carried out to 20,000 individuals, who have applied for planning permission in the last 12 months.
Direct mail campaign to over 4,000 professionals including architects, planners, building control, developers, property managers etc
Poster and leafleting campaign for major towns in 50 mile radius of the Builth Wells Royal Welsh Showground site
Road side signage promoting the event at sites across Wales and the Borders, on main arterial routes
Publicity campaign through professional networks:
